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Digital Marketing for Businesses in easy steps (Paperback, 2nd edition): Jon Smith Digital Marketing for Businesses in easy steps (Paperback, 2nd edition)
Jon Smith
R379 Discovery Miles 3 790 Ships in 12 - 17 working days
Start an Online Business in easy steps (Paperback, 2nd ed.): Jon Smith Start an Online Business in easy steps (Paperback, 2nd ed.)
Jon Smith
R386 R337 Discovery Miles 3 370 Save R49 (13%) Ships in 12 - 17 working days
Entity Framework Core in Action (Paperback): Jon Smith Entity Framework Core in Action (Paperback)
Jon Smith
R1,250 R797 Discovery Miles 7 970 Save R453 (36%) Ships in 9 - 15 working days

Reading and storing data is a core part of any application, and .NET developers want database access to be easy and intuitive. Entity framework Core is a .NET library designed to simplify data persistence, bridging the mismatch between the different structures of object-oriented code and relational databases. Entity Framework Core in Action teaches developers how to add database functionality to .NET applications with EF Core. Key features * Clear Introduction * Teaches from real-world applications * Hands-on examples Audience This book assumes readers are familiar with .NET development and some understanding of what relational databases are. No experience with SQL needed. About the technology With EF Core, you can access data using abstract objects and properties without tightly coupling your code to the underlying relational database structure. And because it's part of Microsoft's open source .NET Core initiative, EF works on Windows, Linux and MacOS, and even mobile platforms via Microsoft's Xamarin. Author biography Jon Smith is a full-stack software developer and architect who focuses on Microsoft's ASP.NET web applications using Entity Framework (EF) ORM on the server-side, with various front-end JavaScript libraries. Jon is especially interested in defining patterns and building libraries that improve the speed of development of ASP.NET web/database applications.

The Broken Land (Paperback, First Printing ed.): Ali Jon Smith The Broken Land (Paperback, First Printing ed.)
Ali Jon Smith
R782 R664 Discovery Miles 6 640 Save R118 (15%) Ships in 10 - 15 working days
The Wise and the Faithful (Paperback): Ali Jon Smith The Wise and the Faithful (Paperback)
Ali Jon Smith
R504 R423 Discovery Miles 4 230 Save R81 (16%) Ships in 10 - 15 working days
Essential Reporting - The NCTJ Guide for Trainee Journalists (Paperback): Jon Smith, Joanne Butcher Essential Reporting - The NCTJ Guide for Trainee Journalists (Paperback)
Jon Smith, Joanne Butcher
R932 Discovery Miles 9 320 Ships in 12 - 17 working days

"If you want a book that instructs you about all the technical skills you need to pass the examinations set by the National Council for the Training of Journalists (NCTJ) and embark on a career in journalism, then this is the book for you. It outlines the basic knowledge required to succeed as a trainee reporter. Shorthand, intros, writing styles, subbing, layout, the way newsrooms work and how to find things out are among the range of skills described." - Times Higher Education "Precisely what it says on the cover - a down-to-earth essential handbook for anyone embarking on a career in journalism. All you need to know about avoiding newsroom minefields and attracting the editor's attention for the right reasons. If only it had been around in my day!' - Bob Satchwell, Executive Director, Society of Editors This is a book for everyone who wants to be a journalist: a practical guide to all you need to know, learn and do to succeed as a trainee reporter in today's newsroom. Although the world of journalism is changing fast, as technology blurs the boundaries between newspapers, radio, television and web-based media, the reporter's core role remains the same: to recognise news, communicate with people, gather information, and create accurate, balanced and readable stories. Essential Reporting, written by an experienced NCTJ examiner, explains how to do this. Contents include: what makes a good reporter what is news, and how to find it how newsrooms work day-to-day life as a reporter key reporting tasks covering courts and councils successful interviewing writing news stories specialist reporting handling sound, pictures and the web It also contains a wealth of advice, tips and warnings from working journalists, a guide to NCTJ training and examinations, a glossary and a guide to further reading. It will be invaluable to anyone embarking on a career in journalism and is the NCTJ's recommended introductory text for all students on college and university courses preparing them to become successful reporters.

Borges's Poe - The Influence and Reinvention of Edgar Allan Poe in Spanish America (Paperback): Emron Esplin Borges's Poe - The Influence and Reinvention of Edgar Allan Poe in Spanish America (Paperback)
Emron Esplin; Series edited by Jon Smith, Riche Richardson
R784 Discovery Miles 7 840 Ships in 12 - 17 working days

Edgar Allan Poe's image and import shifted during the twentieth century, and this shift is clearly connected to the work of three writers from the Rio de la Plata region of South America-Uruguayan Horacio Quiroga and Argentines Jorge Luis Borges and Julio Cortazar. In Borges's Poe, Emron Esplin focuses on the second author in this trio and argues that Borges, through a sustained and complex literary relationship with Poe's works, served as the primary catalyst that changed Poe's image throughout Spanish America from a poet-prophet to a timeless fiction writer. Most scholarship that couples Poe and Borges focuses primarily on each writer's detective stories, refers only occasionally to their critical writings and the remainder of their fiction, and deemphasizes the cultural context in which Borges interprets Poe. In this book, Esplin explores Borges's and Poe's published works and several previously untapped archival resources to reveal an even more complex literary relationship between the two writers. Emphasizing the spatial and temporal context in which Borges interprets Poe-the Rio de la Plata region from the 1920s through the 1980s-Borges's Poe underlines Poe's continual presence in Borges's literary corpus. More important, it demonstrates how Borges's literary criticism, his Poe translations, and his own fiction create a disparate Poe who serves as a precursor to Borges's own detective and fantastic stories and as an inspiration to the so-called Latin American Boom. Seen through this more expansive context, Borges's Poe shows that literary influence runs both ways since Poe's writings visibly affect Borges the poet, story writer, essayist, and thinker while Borges's analyses and translations of Poe's work and his responses to Poe's texts in his own fiction forever change how readers of Poe return to his literary corpus.

The Bloke's Guide to Pregnancy - The ultimate survival guide for dads-to-be (Paperback, 2nd ed.): Jon Smith The Bloke's Guide to Pregnancy - The ultimate survival guide for dads-to-be (Paperback, 2nd ed.)
Jon Smith
R408 Discovery Miles 4 080 Ships in 10 - 15 working days
Five Minutes to Eternity (Paperback): Jon Smith Five Minutes to Eternity (Paperback)
Jon Smith
R614 Discovery Miles 6 140 Ships in 10 - 15 working days
Five Minutes to Eternity (Hardcover): Jon Smith Five Minutes to Eternity (Hardcover)
Jon Smith
R1,034 Discovery Miles 10 340 Ships in 10 - 15 working days
Rubyrajan (Paperback): Jon Smith Rubyrajan (Paperback)
Jon Smith
R470 Discovery Miles 4 700 Ships in 10 - 15 working days
5 Minutes to Eternity (Paperback): Jon Smith 5 Minutes to Eternity (Paperback)
Jon Smith
R401 Discovery Miles 4 010 Ships in 10 - 15 working days
The Deal - Inside the World of a Super-Agent (Paperback): Jon Smith The Deal - Inside the World of a Super-Agent (Paperback)
Jon Smith 1
R374 R314 Discovery Miles 3 140 Save R60 (16%) Ships in 9 - 15 working days

'Excellent . . . an in-depth excavation of the murky and mysterious world of football business. Smith's candid and often shocking book reveals the true workings of football business that take into account things few of us even could even imagine . . . The Deal answers some of those questions and leaves you wanting more. It is an educational tool that most fans could do with researching' Joe Short, Express Football analysis has grown at the same exponential rate as the sport's popularity and yet one of its most intrinsic elements remains tantalisingly opaque: the role of 'agent'. The Deal is a unique and fascinating perspective into the business of sports management through the eyes of 'Mr Football', 'super-agent', Jon Smith. 800,000 watch their professional football team play each week and TV pulls in audiences of around 600 million. Despite these phenomenal figures, the complex money-making scene behind sport is one of its biggest mysteries. The Deal will be an unprecedented insight into this world, showing what goes on as players and big money change hands. The Deal is also the story of one of the shrewdest and most successful businessmen of our time. Documented through Jon's personal rollercoaster of high-flying success to near bankruptcy, the book's over-arching narrative will offer an inspiring personal journey as well as insider knowledge of brokering deals at a high level and under extreme pressure. The Deal will appeal strongly to buyers of business books as well as a significant number of sports fans interested to know what goes on in the back room of their favourite sport.

The Southern Hospitality Myth - Ethics, Politics, Race, and American Memory (Paperback): Anthony Szczesiul The Southern Hospitality Myth - Ethics, Politics, Race, and American Memory (Paperback)
Anthony Szczesiul; Series edited by Jon Smith, Riche Richardson
R923 Discovery Miles 9 230 Ships in 10 - 15 working days

Hospitality as a cultural trait has been associated with the South for well over two centuries, but the origins of this association and the reasons for its perseverance of ten seem unclear. Anthony Szczesiul looks at how and why we have taken something so particular as the social habit of hospitality-which is exercised among diverse individuals and is widely varied in its particular practices-and so generalized it as to make it a cultural trait of an entire region of the country. Historians have offered a variety of explanations of the origins and cultural practices of hospitality in the antebellum South. Economic historians have at times portrayed southern hospitality as evidence of conspicuous consumption and competition among wealthy planters, while cultural historians have treated it peripherally as a symptomatic expression of the southern code of honor. Although historians have offered different theories, they generally agree that the mythic dimensions of southern hospitality eventually outstripped its actual practices. Szczesiul examines why we have chosen to remember and valorize this particular aspect of the South, and he raises fundamental ethical questions that underlie both the concept of hospitality and the cultural work of American memory, particularly in light of the region's historical legacy of slavery and segregation.

Red States - Indigeneity, Settler Colonialism, and Southern Studies (Hardcover): Gina Caison Red States - Indigeneity, Settler Colonialism, and Southern Studies (Hardcover)
Gina Caison; Series edited by Jon Smith, Riche Richardson
R1,630 Discovery Miles 16 300 Ships in 10 - 15 working days

Red States examines how the recurrent use of Native American history in southern cultural and literary texts produces ideas of ""feeling southern"" that have consequences for how present-day conservative political discourses resonate across the United States. Assembling a newly constituted archive that includes theatrical and musical performances, pre-Civil War literatures, and contemporary novels, Gina Caison argues that notions of Native American identity in the U.S. South can be understood by tracing how audiences in the region came to imagine indigeneity through texts ranging from the nineteenth-century Cherokee Phoenix to the Mardi Gras Indian narratives of Treme. Policy issues such as Indian Removal, biracial segregation, land claim, and federal termination frequently correlate to the audience consumption of such texts, and therefore the reception histories of this archive can be tied to shifts in the political claims of--and political possibilities for--Native people of the U.S. South. This continual appeal to the political issues of Indian Country ultimately generates what we see as persistent discourses about southern exceptionality and counternationalism.

The Signifying Eye - Seeing Faulkner's Art (Paperback): Candace Waid The Signifying Eye - Seeing Faulkner's Art (Paperback)
Candace Waid; Series edited by Jon Smith, Riche Richardson
R966 Discovery Miles 9 660 Ships in 10 - 15 working days

A bold book, built of close readings, striking in its range and depth, The Signifying Eye shows Faulkner's art take shape in sweeping arcs of social, labor, and aesthetic history. Beginning with long-unpublished works (his childhood sketches and his hand-drawn and hand-illustrated play The Marionettes) and early novels (Mosquitoes and Sartoris), working through many major works (The Sound and the Fury, As I Lay Dying, Sanctuary, Light in August, and Absalom, Absalom!), and including more popular fictions (The Wild Palms and The Unvanquished) and late novels (notably Intruder in the Dust and The Town), The Signifying Eye reveals Faulkner's visual obsessions with artistic creation as his work is read next to Wharton, Cather, Toomer, and-in a tour de force intervention-Willem de Kooning. After coloring in southern literature as a "reverse slave narrative," Waid's Eye locates Faulkner's fiction as the "feminist hinge" in a crucial parable of art that seeks abstraction through the burial of the race-defined mother. Race is seen through gender and sexuality while social fall is exposed (in Waid's phrase) as a "coloring of class." Locating "visual language" that constitutes a "pictorial vocabulary," The Signifying Eye delights in literacy as the oral meets the written and the abstract opens as a site to see narrative. Steeped in history, this book locates a heightened reality that goes beyond representation to bring Faulkner's novels, stories, and drawings into visible form through Whistler, Beardsley, Gorky, and de Kooning. Visionary and revisionist, Waid has painted the proverbial big picture, changing the fundamental way that both the making of modernism and the avant-garde will be seen.

Finding Purple America - The South and the Future of American Cultural Studies (Hardcover, New): Jon Smith Finding Purple America - The South and the Future of American Cultural Studies (Hardcover, New)
Jon Smith
R3,573 Discovery Miles 35 730 Ships in 10 - 15 working days

The new southern studies has had an uneasy relationship with both American studies and the old southern studies. In "Finding Purple America," Jon Smith, one of the founders of the new movement, locates the source of that unease in the fundamentally antimodern fantasies of both older fields.
The old southern studies tends to view modernity as a threat to a mystic southern essence--a dangerous outside force taking the form of everything from a "bulldozer revolution" to a "national project of forgetting." Since the rise of the New Americanists, American studies has also imagined itself to be in a permanent crisis mode, seeking to affiliate the field and the national essence with youth countercultures that sixties leftists once imagined to be "the future." Such fantasies, Smith argues, have resulted in an old southern studies that cannot understand places like Birmingham or Atlanta (or cities at all) and an American studies that cannot understand red states.
Most Americans live in neither a comforting, premodern Mayberry nor an exciting, postmodern Los Angeles but rather in what postcolonialists call "alternative modernities" and "hybrid cultures" whose relationships to past and future, to stability and change, are complex and ambivalent. Looking at how "the South" has played in global metropolitan pop culture since the nineties and at how southern popular and high culture alike have, in fact, repeatedly embraced urban modernity, Smith masterfully weaves together postcolonial theory, cultural studies, Lacanian psychoanalysis, and, surprisingly, marketing theory to open up the inconveniently in-between purple spaces and places that Americanist and southernist fantasies about "who we are"have so long sought to foreclose.

GOD SPEAKS The Pastafarian Quatrains (Paperback): Jon Smith GOD SPEAKS The Pastafarian Quatrains (Paperback)
Jon Smith
R489 Discovery Miles 4 890 Ships in 10 - 15 working days

Jon Smith, noted anagramic archeologist, presents a discovery of monumental religious significance -- the Pastafarian Quatrains. Each verse of this epic comes directly from the Deity, uncontaminated by human hands and fingers ...128 anagram Spaghettigrams -- raw, direct, and unaltered -- from the FSM Himself. The timeless battle between simple truth and obfuscating illusion. Contemplate sacred Spaghettigrams that are vivid, profound, and often sexually explicit and vulgar. The astonishing truth of the Flying Spaghetti Monster and Pigasus, the two iconic figures of thoughtful skepticism. Quantum meaningfulness analysis: at least 70%. (Note: This is the second edition of the classic GOD SPEAKS! THE FLYING SPAGHETTI MONSTER IN HIS OWN WORDS

Entity Framework Core in Action, 2E (Paperback, 2nd edition): Jon Smith Entity Framework Core in Action, 2E (Paperback, 2nd edition)
Jon Smith
R1,332 Discovery Miles 13 320 Ships in 12 - 17 working days

Entity Framework Core in Action, Second Edition is an in-depth guide to reading and writing databases with EF Core. Revised from the bestselling original edition, it's filled with over 100 diagrams, code snippets, and examples-including building and scaling your own bookselling web application. Learn from author Jon Smith's extensive experience working with EF Core in production, as you discover time-saving patterns and best practices for security, performance tuning, unit testing, and all the book's code is available on GitHub. about the technologyEntity Framework Core is an object-relational mapper (ORM) that bridges the gap between your C# code and the commands required to access relational databases. As Microsoft's recommended data access technology, it automatically maps your classes and code to the tables and views of a database-making it radically easier to query and write to databases from a .NET application. It allows you to query and write to your database using standard LINQ commands, and it will even automatically generate the model from your database schema. Now that .NET Core 5 is Microsoft's primary development system, it's never been more important to master Entity Framework Core. about the book Entity Framework Core in Action, Second Edition is a comprehensive guide to accessing databases from .NET applications. Updated and upgraded with new content, new diagrams, and new examples, this second edition of the bestselling original begins with a clear breakdown of Entity Framework, along with the mental model behind ORM. You'll discover time-saving patterns and best practices for security, performance tuning, and even unit testing, as well as tips and tricks developed by the author through their extensive experience working on different client applications. As you go, you'll address common data access challenges and learn how to handle them with Entity Framework. what's inside Read and write databases with Entity Framework Core Configure EF Core to define every table and column in your database Update your schema as your app grows Using EF Core with ASP.NET Core web applications Write and test business logic for database access Looking at different architectures to use with EF Core about the readerFor .NET developers with beginning-to-intermediate experience using relational databases. about the author Jon P. Smith is an independent principal software developer and architect with a special focus on .NET Core and Azure. He mainly works on the back-end of client applications, typically using EF Core and ASP.NET Core web applications. He is a working developer with clients from the USA and UK, typically designing and writing large sections of an application.

The Bloke's Guide to Pregnancy (Paperback): Jon Smith The Bloke's Guide to Pregnancy (Paperback)
Jon Smith
R503 R445 Discovery Miles 4 450 Save R58 (12%) Ships in 10 - 15 working days

Based on more than 100 interviews with blokes who lived to tell the tale--some who even admitted to enjoying the experience--this book has real-life stories as well as tons of advice that isn't remotely boring (honestly). Now you'll be able to tell your trimesters from your triple blood tests, as well as getting answers on the following topics:
- Money--Do I really have to spend my entire lager allowance on that hand-held breast pump?
- Sex--Will it harm the unborn baby? (Or am I just being arrogant?)
- Breasts--Will they stay that size forever?
- Hospital Parking Spaces--Am I going to have to fork out 50 every time she thinks she's going into labour?
... and a whole lot more besides...this is a book you'll want to share with all the blokes in your life!

GOD SPEAKS! The Flying Spaghetti Monster in His Own Words (Paperback): Jon Smith GOD SPEAKS! The Flying Spaghetti Monster in His Own Words (Paperback)
Jon Smith
R574 Discovery Miles 5 740 Ships in 10 - 15 working days

NOT FOR CHILDREN! Jon Smith shares his experiences with the world's newest deity, the Flying Spaghetti Monster. According to legend, the FSM created the universe, starting with mountains, trees, and a "midgit." Jon Smith presents words of wisdom directly from the Flying Spaghetti Monster's noodly lips. All readers, both believers and skeptics alike, will be transformed by the revealed poetic wisdom on love, sex, service, and cleanliness. Read eye-opening commentary on the seven deadly sins and other world religions. Discover the only logically proven answers to the questions "What is the one true religion?" and "Who is the one true God?" GOD SPEAKS! ends with astonishing prophecies on the end of the world, and a catalog of 10,000 mysterious and uncensored verses. This book is also a thoughtful essay on delusion and belief. Through humor, GOD SPEAKS! challenges us to take our spirituality and religion seriously, and look deeper.

Borges's Poe - The Influence and Reinvention of Edgar Allan Poe in Spanish America (Hardcover): Emron Esplin Borges's Poe - The Influence and Reinvention of Edgar Allan Poe in Spanish America (Hardcover)
Emron Esplin; Series edited by Jon Smith, Riche Richardson
R1,291 Discovery Miles 12 910 Ships in 12 - 17 working days

Edgar Allan Poe's image and import in Spanish America shifted during the twentieth century, and this shift is clearly connected to the work of three writers from the Rio de la Plata region-Uruguayan Horacio Quiroga and Argentines Jorge Luis Borges and Julio Cortazar. In Borges's Poe, Emron Esplin focuses on the second author in this trio and argues that Borges, through a sustained and complex literary relationship with Poe's works, served as the primary catalyst that changed Poe's image throughout Spanish America from a poet-prophet to a timeless fiction writer. Most scholarship that couples Poe and Borges focuses primarily on each writer's detective stories, refers only occasionally to their critical writings and the remainder of their fiction, and deemphasizes the cultural context in which Borges interprets Poe. In this book, Esplin explores Borges's and Poe's published works and several previously untapped archival resources to reveal an even more complex literary relationship between the two writers. Emphasizing the spatial and temporal context in which Borges interprets Poe-the Rio de la Plata region from the 1920s through the 1980s-Borges's Poe underlines Poe's continual presence in Borges's literary corpus. More important, it demonstrates how Borges's literary criticism, his Poe translations, and his own fiction create a disparate Poe who serves as a precursor to Borges's own detective and fantastic stories and as an inspiration to the so-called Latin American Boom. Seen through this more expansive context, Borges's Poe shows that literary influence runs both ways since Poe's writings visibly affect Borges the poet, story writer, essayist, and thinker while Borges's analyses and translations of Poe's work and his responses to Poe's texts in his own fiction forever change how readers of Poe return to his literary corpus.

Look Away! - The U.S. South in New World Studies (Paperback): Jon Smith, Deborah Cohn Look Away! - The U.S. South in New World Studies (Paperback)
Jon Smith, Deborah Cohn
R850 Discovery Miles 8 500 Ships in 12 - 17 working days

Look Away! considers the U.S. South in relation to Latin America and the Caribbean. Given that some of the major characteristics that mark the South as exceptional within the United States-including the legacies of a plantation economy and slave trade-are common to most of the Americas, Look Away! points to postcolonial studies as perhaps the best perspective from which to comprehend the U.S. South. At the same time it shows how, as part of the United States, the South-both center and margin, victor and defeated, and empire and colony-complicates ideas of the postcolonial. The twenty-two essays in this comparative, interdisciplinary collection rethink southern U.S. identity, race, and the differences and commonalities between the cultural productions and imagined communities of the U.S. South and Latin America. Look Away! presents work by respected scholars in comparative literature, American studies, and Latin American studies. The contributors analyze how writers-including the Martinican Edouard Glissant, the Cuban-American Gustavo Perez Firmat, and the Trinidad-born, British V. S. Naipaul-have engaged with the southern United States. They explore William Faulkner's role in Latin American thought and consider his work in relation to that of Gabriel Garcia Marquez and Jorge Luis Borges. Many essays re-examine major topics in southern U.S. culture-such as race, slavery, slave resistance, and the legacies of the past-through the lens of postcolonial theory and postmodern geography. Others discuss the South in relation to the U.S.-Mexico border. Throughout the volume, the contributors consistently reconceptualize U.S. southern culture in a way that acknowledges its postcolonial status without diminishing its distinctiveness. Contributors. Jesse Aleman, Bob Brinkmeyer, Debra Cohen, Deborah Cohn, Michael Dash, Leigh Anne Duck, Wendy Faris, Earl Fitz, George Handley, Steve Hunsaker, Kirsten Silva Gruesz, Dane Johnson, Richard King, Jane Landers, John T. Matthews, Stephanie Merrim, Helen Oakley, Vincent Perez, John-Michael Rivera, Scott Romine, Jon Smith, Ilan Stavans, Philip Weinstein, Lois Parkinson Zamora

Bloke's 100 Top Tips For Surviving Pregnancy (Paperback): Jon Smith Bloke's 100 Top Tips For Surviving Pregnancy (Paperback)
Jon Smith 2
R373 R326 Discovery Miles 3 260 Save R47 (13%) Ships in 10 - 15 working days

A follow on to the bestselling Blokes Guide to Pregnancy, this pocket bite size guide book has all the crucial advice for expectant blokes and outlines 100 absolute need to know tips for surviving pregnancy. Written in Smith's customary no nonsense, straightforward style - These 100 tips are taken from interviews with 100 blokes who have lived to tell the tale. Taking you through all the highs and lows (and ins and outs) of those crucial nine months, advice includes: - taking the news like a man (when inside you're feeling like a mumbling idiot) - keeping abreast (ahem!) of the physical changes going on in your partner's body - sex (what happens now??) - getting your finances and lifestyle sorted - the best ways to prepare for becoming a dad. This is the only guide to be reading for all expectant dads out there.

Finding Purple America - The South and the Future of American Cultural Studies (Paperback): Jon Smith Finding Purple America - The South and the Future of American Cultural Studies (Paperback)
Jon Smith
R808 Discovery Miles 8 080 Ships in 12 - 17 working days

The new southern studies has had an uneasy relationship with both American studies and the old southern studies. In "Finding Purple America," Jon Smith, one of the founders of the new movement, locates the source of that unease in the fundamentally antimodern fantasies of both older fields.
The old southern studies tends to view modernity as a threat to a mystic southern essence--a dangerous outside force taking the form of everything from a "bulldozer revolution" to a "national project of forgetting." Since the rise of the New Americanists, American studies has also imagined itself to be in a permanent crisis mode, seeking to affiliate the field and the national essence with youth countercultures that sixties leftists once imagined to be "the future." Such fantasies, Smith argues, have resulted in an old southern studies that cannot understand places like Birmingham or Atlanta (or cities at all) and an American studies that cannot understand red states.
Most Americans live in neither a comforting, premodern Mayberry nor an exciting, postmodern Los Angeles but rather in what postcolonialists call "alternative modernities" and "hybrid cultures" whose relationships to past and future, to stability and change, are complex and ambivalent. Looking at how "the South" has played in global metropolitan pop culture since the nineties and at how southern popular and high culture alike have, in fact, repeatedly embraced urban modernity, Smith masterfully weaves together postcolonial theory, cultural studies, Lacanian psychoanalysis, and, surprisingly, marketing theory to open up the inconveniently in-between purple spaces and places that Americanist and southernist fantasies about "who we are"have so long sought to foreclose.

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